During the intervention 150 volunteers from Benin City were trained and they in turn worked along side our team to train their communities. The volunteers included representatives from Church, NAPTIP, Nigerian Immigration Services, Educational Institutions and families in Benin City. We also showed our campaign film and ran training in 4 other villages alongside some of the trained 150 volunteers in Benin City. Before the film show and training, 83% said yes to travelling away from their communities when any offer comes. After the film show this number dropped to 44% demonstrating the effectiveness of the campaign. We achieved 39% reduction in vulnerability of persons in the selected part of Edo State, Nigeria owing to awareness creation using media messages like the film.

Before the film show and training 86% seem to be aware or have heard of human trafficking. After the campaign this number increased by 4% to 90%. This shows that a good number within the target group have heard about human trafficking with varying degrees of understanding. This further shows that there is likely to be greater awareness as a preventative strategy, if more efforts are made to enlighten vulnerable target groups with a 10% challenge to aim for.

A remarkable 95% of respondents believe the exercise was useful, 88% were willing to tell others about it and 87% will like to participate in similar projects/campaigns. This shows opportunity for deepening the existing level of awareness, seeding local ownership and cultivating more champions who will drive and sustain our objectives to bring about lasting change in the rate of trafficked victims from Edo State.